MARVIN'S SEM DOTNETNUKE PORTAL MARKETING for WEBSITES

SEA: Search Engine Advertising

Pay per Click

Pay-Per-Click search engines, offer the promise of guaranteed visitors, for the keywords of your choice. There are literally hundreds of pay-per-click search engines available for you to spend your money.You must choose your campaign very carefully, not all Pay per Click engines can deliver what they promise however, with careful research and good keyword strategies they create a cost effective tool to drive traffic to your site.

Marvin's DotNetNuke Marketing 101 will teach you how to get the right keywords, and placement strategies to create cost effective Pay per Click campaigns.

Banner Ads

Banner Ads were one of the first forms of commercial web advertising. They remain one of the most effective means of online promotion. Banner ads come in many different styles and sizes. Successful banner ad campaigns require the right ad design, placement and landing page to increase traffic and convert click through rates. Marvin's DotNetNuke Marketing 101 teaches you how to create banner ad campaigns that draw viewers to your landing page.

Reciprocal links

For sites that want to take it to the next level and are trying to rank highly with extremely competitive keywords, it is necessary to actively seek out links from other relevant Websites. This means you should look for sites that are complimentary to your product or service to exchange links. Very often correctly managed links can bring more qualified traffic than any other method. Marvin's Marketing 101 not only teaches you how to acquire the best links but also provides you access to managed link exchange repositories, paid link exchanges, and guides to plot your best strategy.

Text Box Ads (Google Ads)

Google AdWords are the fastest, easiest, and sometimes the least expensive way to bring traffic to your site. But once again, it's not about Google or box ads- it's about your website.

eZines, Webzines, Blogs and Newsletters provide special opportunities for savvy web marketers The key to success is in providing original content to the right place, the right way and at the right time. Marvin's Marketing 101 helps you maximize your SEM campaigns by providing you with the right format and advertorial positioning to add value to your ongoing SEM campaigns.

Google Ad Word Ads must receive a minimum click-through rate or they are removed without reimbursement.