
Section One Click each link below to read through all 6 steps.
Section Two Click each link below to read through all 8 steps.
Section Three Click each link below to read through all 3 steps.
Section Four Click each link below to read through all 5 steps.
SEO Marketing 101
Search Engine Optimization - Optimizing your website
Introduction to Section 3 of Marvin's DotNetNuke Internet Marketing
Optimizing your website and DotNetNuke Portal Content.
Starting with Section One DotNetNuke Marketing 101 –we began our website design by researching to find the optimal key words, keyword phrases, reciprocal link partners, fonts, colors, modules and types of pages needed to layout our site.
In DotNetNuke Marketing 101 – Section Two we began to create our Search Engine Optimized (SEO) page content and develop our internal link strategies.
With DotNetNuke Marketing 101 – Section Three we will start putting our site together and developing our external link strategy. We will use our optimized internal and external links for building our web site map, .page layout and connecting web pages with keyword overlaps.
Optimization and web design strategies are different for each type of page that you need to create. Each page must have only one Call to Action (CTA). Multiple CTA’s per page confuse viewers and search engines alike. Use Marvin’s SEO Best Practice – Rule 1: Keep it Short and Simple.